I was recently contacted by one of the profs in this program at Georgian. Each student in the program is required to produce a business plan to take a domestic product or service to an international market, other than the US. In the past, students have worked with local businesses who have given them access to information and time with staff to create real life scenarios. A couple of students have gone on to win a national award for their work and some students have been hired by their clients as interns to enhance or implement elements of the business plan afterwards.
The ideal business is one that has a product currently sold in Canada. The size of the business does not matter as award winners have been a very small business and a medium sized business.
For small businesses with unique products this is an excellent opportunity to look at the possibility of exporting the product to international markets and gaining some knowledge on the process. With the added bonus of supporting local education at Georgian! A win win situation!
Monday, February 6, 2012
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